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STRATEGIC MARKETING FOR NON-PROFIT ORGANIZATIONS

ANDREASEN ALAN R

STRATEGIC MARKETING FOR NON-PROFIT ORGANIZATIONS - 4 - 2003 - 0

Subjects--Topical Terms:
STRATEGIC MARKETING FOR NON-PROFIT ORGANIZATIONS ANDREASEN ALAN R CUSTOMER ORIENTATION,,STRATEGIC PLANNING AND ORGANIZATION,DEVELOPING AND ORGANIZING RESOURCES,,DESIGNNING THE MARKETING MIX

Dewey Class. No.: 658.8 AND-S

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