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Marketing: Basic Concepts and Decisions

William M. Pride O. C. Ferrell

Marketing: Basic Concepts and Decisions - 5th ed. - 1987 - pages: xxix, 766; width: 34mm.

ISBN: 9788177225204

Subjects--Topical Terms:
Marketing
Marketing: Basic Concepts and Decisions
William M. Pride
O. C. Ferrell

Dewey Class. No.: 658.8 PRI-M R

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