SERVICES MARKETING;THE INDIAN CONTEXT (Record no. 14953)

MARC details
000 -LEADER
fixed length control field 00479nam a2200145Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 647.0688 SRI-S
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name R.SRINIVASAN
245 ## - TITLE STATEMENT
Title SERVICES MARKETING;THE INDIAN CONTEXT
250 ## - EDITION STATEMENT
Edition statement 2 ED
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Prentice Hall of India ,Delhi
Year of publication 2009
300 ## - PHYSICAL DESCRIPTION
Number of Pages 267
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term SERVICES MARKETING THE INDIAN CONTEXT,R.SRINIVASAN---PRICING, HOSPITALITY AND TOURISM SERVICES,IT SERVICES,-E-SERVICE QUALITY
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Koha item type
    library@mck library@mck H50A 04/06/2009 250.00 647.0688 SRI-S 15170 Books

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