Marketing Management: Indian Cases (Record no. 23153)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01003nam a22003977a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789332587106 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 GUP-M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Prachi Gupta |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Ashita Aggarwal |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Hufrish Majra |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Isaac Jacob |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Varsha Jain |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | G. Radha Krishna |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Ritu Narang |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Shanti Venkatesh |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Suresh Paul A. |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Susobhan Goswami |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management: Indian Cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Noida |
| Name of publisher | Pearson India |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 250p; 0.9cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing Management: Indian Cases |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Prachi Gupta |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Ashita Aggarwal |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Hufrish Majra |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Isaac Jacob |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Varsha Jain |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | G. Radha Krishna |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Ritu Narang |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Shanti Venkatesh |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Suresh Paul A. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Susobhan Goswami |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| library@mck | library@mck | K55 | 14/03/2018 | 658.8 GUP-M | 23745 | Books |