TY  - BOOK
AU  - RAMANUJ MAJUMDAR
TI  - PRODUCT MANAGEMENT IN INDIA
U1  - 658.404  MAJ-P 
PY  - 2002///
KW  - PRODUCT MANAGEMENT IN INDIA   RAMANUJ MAJUMDAR,MANAGEMENT  MACRO PERSPECTIVE,PRODUCT MANAGEMENT- THE CONCEPTUAL ISSUES,,MARKET SEGMENTATION,PRODUCT MARKET ANALYSIS,TOILET SOAP, SHAMPOOS,COSETICS, WRIST WATCHES,REFRIGERATORS
ER  -