TY - BOOK AU - JOHN BANK TI - THE ESSENCE OF TOTAL QUALITY MANAGEMENT U1 - 658.4013 BAN-E PY - 2003/// PB - ___ KW - THE ESSENCE OF TOTAL QUALITY MANAGEMENT JOHN BANK , FOCUS ON THE CUSTOMER, CORE CONCEPTS OF TOTAL QUALITY MANAGEMENT, CUTTING THE COST OF QUALITY, AVOIDING THE HYPE ER -