TY  - BOOK
AU  - Richard Gay
AU  - Alan Charlesworth
AU  - Rita Esen
TI  - Online Marketing: A Customer-Led Approach
SN  - 9780199265855
U1  - 658.8 GAY-O 
PY  - 2007///
PB  - Oxford  University Press,Delhi
KW  -  Management
KW  - Marketing Management
KW  - Marketing
KW  - Online Marketing
KW  - Online Marketing: A Customer-Led Approach
KW  - Richard Gay
KW  - Alan Charlesworth
KW  - Rita Esen
ER  -