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Principles of Marketing by
Edition: 0
Material type: Text Text
Publication details: 1994
Availability: Items available for loan: library@mck (1)Call number: 658.8 LAM-P R.

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A Primer on Partial Least Squares Structural Equation Modeling (PLS - SEM) by
Material type: Text Text
Publication details: London Sage Publications 2014
Availability: Items available for loan: library@mck (1).

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