000 00518nam a2200145Ia 4500
008 150614s9999 xx 000 0 und d
082 _a658.575 CRA-N
100 _aC. MERLE CRAWFORD
245 _aNEW PRODUCTS MANAGEMENT
250 _a5-ED
260 _c1997
300 _a0
650 _aNEW PRODUCTS MANAGEMENT C. MERLE CRAWFORD, THE MENU, KEY CONCEPTS, THE NEW PRODUCTS PROCESS, ANALYTICAL ATTRIBUTE APPROACHES, CHARTER AND PRESCREENING , DEVELOPMENT STRUCTURE, PUBLIC POLICY ISSUES
942 _cBK
999 _c11665
_d11665