000 00381nam a2200145Ia 4500
008 150614s9999 xx 000 0 und d
082 _a658.3 AAK-M R
100 _aAaker David A
245 _aMarketing Research
250 _aVIII-ed.
260 _c2001
300 _a0
650 _aMarketing Research Aaker David A & Others,V .Kummar,George S . Day,management
942 _cREF
999 _c6758
_d6758