| 000 | 00520nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 150614s9999 xx 000 0 und d | ||
| 082 | _a659.1 MAT-A | ||
| 100 | _aU.C. Mathur | ||
| 245 | _aAdvertising Management | ||
| 250 | _a1 | ||
| 260 | _c2002 | ||
| 300 | _a0 | ||
| 650 | _aAdvertising Management, public relationsU.C. Mathur marketing mix ADVERTISING DEFINED AND ITS ROLE IN MARKETING,MARKETING MIX FACTOS,OBJECTIVES OF ADVERTISING,CONSUMER BEHAVIOUR AND MARKET SEGMENTATION,ADVERTISING RESEARCH | ||
| 942 | _cREF | ||
| 999 |
_c7226 _d7226 |
||