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CONSUMER BEHAVIOUR TEXT AND CASES

SATISH, K BATRA SHH, KAZMI

CONSUMER BEHAVIOUR TEXT AND CASES - 1 - EXCEL BOOKS 2004 - 536

Subjects--Topical Terms:
CONSUMER BEHAVIOUR TEXT AND CASES , SATISH K BATRA , SHH KAZMI Consumer Researh, Market Segmentation, Consumer Motivation, Consumer Personality, Consumer Attitudes, Consumer and cultural Influences, Household Decision Making, Consumer Decision Process- S

Dewey Class. No.: 658.8342 BAT-C

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