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Online Marketing: A Customer-Led Approach

Richard Gay Alan Charlesworth Rita Esen

Online Marketing: A Customer-Led Approach - 1st ed. - Oxford University Press,Delhi 2007 - xv, 538p; 2.2cm

ISBN: 9780199265855 9780199239009

Subjects--Topical Terms:
Management
Marketing Management
Marketing
Online Marketing
Online Marketing: A Customer-Led Approach
Richard Gay
Alan Charlesworth
Rita Esen

Dewey Class. No.: 658.8 GAY-O

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