Building Data Mining Appllications for CRM (Record no. 14017)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00695nam a2200241Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780070402737 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 006.312 BER-B R |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Alex Berson |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Stephen Smith |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kurt Thearling |
| 245 ## - TITLE STATEMENT | |
| Title | Building Data Mining Appllications for CRM |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. in 2000, 12th reprint in 2007 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Tata Mc Graw - Hill Publishing Co. Ltd., Delhi |
| Year of publication | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | pages: xxvii, 223; width: 2.2cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Data Mining |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Data Mining Appllications |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | CRM |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Building Data Mining Appllications for CRM |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Alex Berson |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Stephen Smith |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Kurt Thearling |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Withdrawn status | Lost status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| library@mck | library@mck | Q11A | 15/11/2007 | 425.00 | 006.312 BER-B R | 14149 | Reference |